Privacy Policy

What Information Mossimo Collects

At Mossimo, we value your trust and want you to understand exactly what information we collect when you visit our site. We gather data in three main ways: information you provide directly, information collected automatically through your device, and information from third-party services we use to bring you the best selection of casual apparel and accessories.

Information You Share With Us

When you sign up for our newsletter or contact us with a question about our men’s shirts or women’s shoes, you voluntarily provide your name and email address. We use this information to send you updates about new product features, style tips, and occasional special promotions we think you’ll appreciate. If you reach out through our contact form, we may also collect the message content and any details you choose to share about your interests in our clothing line.

Information Collected Automatically

Like most websites, Mossimo automatically collects certain technical information when you browse our pages. This includes your IP address, browser type, device information, operating system, referring website, pages you visit within our site, and how long you spend exploring our collections. We also track general usage patterns — which product categories get the most attention, which articles about caring for denim or styling graphic tees are most helpful — so we can continuously improve your experience with the Mossimo brand.

Information From Third Parties

Because we participate in the Amazon Associates Program, Amazon provides us with anonymized tracking data when you click through to purchase items we feature. This helps us understand which products resonate with our community. We also use analytics services like Google Analytics, which collect aggregated data about site traffic and user behavior. These third-party tools operate under their own privacy policies, which we encourage you to review.

How Mossimo Uses Your Information

We use the information we collect to operate this site, deliver the content you’re looking for, and continuously improve how we serve the Mossimo community. Specifically, your data helps us personalize your experience, respond to your questions, send you email updates when you’ve opted in, understand which apparel categories and styles are most popular, fulfill our obligations as an Amazon affiliate partner, detect and prevent fraud or abuse, and comply with legal requirements.

We never sell your personal information to third parties. The only time we share your data is with trusted service providers who help us run the site — our email platform, analytics tools, and hosting infrastructure — all of whom are contractually required to protect your information and use it only for the purposes we specify.

Cookies and Tracking on the Mossimo Site

Mossimo uses cookies and similar tracking technologies to make your browsing experience smoother and more personalized. A cookie is a small text file stored on your device that helps us recognize you on return visits and remember your preferences.

Types of Cookies We Use

• Essential Cookies: These are necessary for the site to function properly. They enable core features like secure access to certain areas and remembering items in your shopping cart if we add that feature in the future.
• Analytics Cookies: We use analytics cookies (primarily Google Analytics) to understand how visitors interact with our content about men’s jeans, women’s dresses, and other categories. This data is aggregated and doesn’t identify you personally.
• Advertising and Affiliate Cookies: As an Amazon Associate, we use cookies that track when you click on affiliate links to Amazon. These cookies help Amazon credit us for any purchases you make, at no extra cost to you. They also allow us to see general trends in which products our community finds most appealing.

Managing Your Cookie Preferences

Most browsers allow you to control cookies through their settings. You can typically choose to block or delete cookies, though doing so may affect certain features of the Mossimo site. If you block essential cookies, some parts of the site may not function properly. You can also opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

How We Share Your Information

Mossimo shares your information only in limited circumstances and always with your privacy in mind. We work with service providers who help us deliver our email newsletters, analyze site traffic, and maintain our web infrastructure. These partners — including email marketing platforms, analytics services, and hosting providers — are bound by contracts to use your data only for the specific services they provide to us and to maintain appropriate security measures.

As an Amazon Associates Program participant, we share anonymized click and purchase data with Amazon to facilitate affiliate commissions. This data doesn’t include your personal information like name or email address.

We may also disclose information if required by law, such as in response to a valid subpoena or court order, to protect Mossimo’s rights or property, to prevent fraud or abuse, or to comply with legal obligations. In the event of a business transfer — such as a merger, acquisition, or sale of assets — your information may be transferred to the acquiring entity, though we would notify you and ensure the new owner honors this privacy policy.

Security of Your Data at Mossimo

Protecting your personal information is a priority for the Mossimo team. We implement industry-standard security measures including encrypted connections (HTTPS) for all pages on our site, secure hosting infrastructure with regular security updates, restricted access to personal data (only team members who need it to perform their jobs can access it), and regular monitoring for suspicious activity or potential vulnerabilities.

While we take these precautions seriously, no online platform can guarantee 100% security. We encourage you to use strong, unique passwords if you create an account with us in the future and to be cautious about sharing personal information online.

Your Privacy Rights

Mossimo believes you should have control over your personal information. Depending on where you live, you may have specific rights under privacy laws like GDPR, CCPA, or state-level legislation. Below, we outline those rights and how to exercise them.

Rights for All Users

Regardless of your location, you can always contact us to request access to the personal information we hold about you, ask us to correct inaccurate data, request deletion of your information (subject to legal retention requirements), opt out of marketing emails by clicking the unsubscribe link in any message we send, or ask questions about our privacy practices.

GDPR Rights (European Union Residents)

If you’re located in the EU, the General Data Protection Regulation gives you additional rights. You can request a copy of your data in a portable format, object to our processing of your information for certain purposes, ask us to restrict processing in specific situations, and withdraw consent where we rely on consent as our legal basis for processing. You also have the right to lodge a complaint with your local data protection authority if you believe we’ve mishandled your information.

CCPA and CPRA Rights (California Residents)

The California Consumer Privacy Act and California Privacy Rights Act provide California residents with the right to know what personal information we collect, the sources we collect it from, the purposes for which we use it, and the categories of third parties we share it with. You can request deletion of your personal information, opt out of the “sale” of personal information (though Mossimo does not sell personal data), and exercise these rights without discrimination — we won’t treat you differently for asserting your privacy rights.

VCDPA, CPA, CTDPA, and UCPA Rights (Virginia, Colorado, Connecticut, and Utah Residents)

If you live in Virginia, Colorado, Connecticut, or Utah, state privacy laws grant you the right to confirm whether we’re processing your personal information, access your personal data, request deletion, obtain a copy in a portable format, and opt out of targeted advertising or the sale of your data (Mossimo does not engage in these practices). You may also appeal any decision we make regarding your privacy request.

How to Exercise Your Rights

To make a privacy request, email us at privacy@mossimostore.com with “Privacy Request” in the subject line. Please include your full name, email address, and a description of your request. We’ll respond within 30–45 days and may need to verify your identity before fulfilling certain requests. There’s no fee to submit a privacy request, and we’ll work with you in good faith to honor your rights under applicable law.

Children’s Privacy and COPPA Compliance

The Mossimo site is not directed to children under the age of 13. We do not knowingly collect personal information from anyone under 13 without verifiable parental consent, as required by the Children’s Online Privacy Protection Act (COPPA). Our content about casual apparel, footwear, and accessories is designed for adult consumers.

If we learn that we’ve inadvertently collected information from a child under 13, we’ll delete it promptly. If you’re a parent or guardian and believe your child has provided us with personal information, please contact us immediately so we can take appropriate action.

Third-Party Websites and Services

The Mossimo site includes links to external websites, primarily Amazon product pages where you can purchase the items we feature. We’re not responsible for the privacy practices or content of these third-party sites. When you click through to Amazon or any other external link, you’re subject to that site’s privacy policy and terms of service.

We encourage you to review the privacy policies of any third-party sites you visit. Amazon, for example, has its own detailed privacy notice that governs how they handle your purchase information, shipping details, and account data.

International Data Transfers

Mossimo operates primarily in the United States, and your information may be transferred to, stored, and processed in the U.S. or other countries where our service providers maintain facilities. If you’re accessing our site from outside the United States, please be aware that your information will be transferred to the U.S., where data protection laws may differ from those in your country.

For users in the European Union, we rely on standard contractual clauses and other approved mechanisms to ensure adequate protection when transferring data internationally. By using the Mossimo site, you consent to the transfer of your information to the United States and other countries as necessary to provide our services.

How Long We Keep Your Data

Mossimo retains your personal information only as long as necessary to fulfill the purposes outlined in this privacy policy. We keep email addresses of newsletter subscribers until you unsubscribe, contact form submissions for up to two years to reference past correspondence, and analytics data in aggregated, anonymized form indefinitely to track long-term trends.

If you request deletion of your data, we’ll remove it from our active systems within 45 days, though we may retain certain information in backup systems for a limited period or as required by law. We also retain records needed to comply with legal, tax, or regulatory obligations.

Email Communications from Mossimo

When you sign up for the Mossimo newsletter, you’ll receive periodic emails about new product features, style guides (like our articles on caring for denim or choosing the right sneakers), and occasional promotions. We send these emails because you’ve explicitly opted in by providing your email address and checking the subscription box.

Every marketing email we send includes a clear unsubscribe link at the bottom. Clicking it will remove you from our mailing list immediately. Even if you unsubscribe from marketing emails, we may still send you transactional messages if necessary — for example, if you’ve contacted us with a question and we need to reply.

Do Not Track Signals

Some browsers offer a “Do Not Track” (DNT) feature that sends a signal to websites requesting that they not track your browsing activity. Currently, there’s no industry-wide standard for how to respond to DNT signals, and the Mossimo site does not alter its behavior based on DNT settings.

However, you can control tracking through your browser’s cookie settings and by opting out of Google Analytics as described earlier in this policy. We respect your choices and provide clear options for managing how your information is used.

Changes to This Privacy Policy

As Mossimo evolves and privacy laws change, we may update this policy to reflect new practices or legal requirements. When we make significant changes, we’ll update the “Last Updated” date at the top of this page and, if the changes are material, we’ll notify you by email if you’re a newsletter subscriber or by posting a prominent notice on the site.

We encourage you to review this privacy policy periodically, especially if you’re concerned about how your information is handled. Your continued use of the Mossimo site after we post changes means you accept the updated policy.

Contact Mossimo About Privacy

If you have questions about this privacy policy, want to exercise your privacy rights, or simply want to understand more about how we protect your information, we’re here to help. You can reach the Mossimo team at:

We’ll respond to all privacy requests within 30–45 days and work in good faith to address your concerns. Your trust matters to us, and we’re committed to handling your information with the care and transparency you deserve.

Last Updated: 2026-08